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Tuesday, July 20, 2010

Congratulations to The Peachtree Health & Fitness Expo for a successful event!

"Well, our event actually happened, and it turned out really well. 25,000 attendees and 75 very happy exhibitors. If you'd told me a few months ago I'd never have believed it! Thanks for all your help!"


~Michelle Bourg

Atlanta Track Club



Wednesday, July 14, 2010

FORE!!!!

BoothBoss's is excited to announce our newest affiliation with the Milwaukee Journal Sentinel Golf Show Coming in March 2011~ stay tuned for more information

Friday, July 9, 2010

No Show Is The Same....



The BoothBoss Team has interacted with trade show managers, attendees, and exhibitors across the board. One question we keep hearing time and time again is "what are other people doing?" We've come to one conclusion...no show is the same! Each show has it's own history, identity, and pride. We're always available to give helpful tips and ideas, and share the information that we've gathered over the years. Here are a couple helpful ways to increase general satisfaction at your show.

1. Set measurable goals prior to the event. Ask important questions such as:
- What is the average revenue generated from one booth sale?
- Who is my target audience
- Location- Location- Location what the demographics of the city?
- What does a successful show look like?

2. Create a buzz
- Utilize social media such as LinkedIn, Facebook, Twitter, and Youtube- all free!
- Create multiple touch points prior to the event with direct mailing, website, emails, phone calls
- Provide a teaser of incentive for attendees and exhibitors with free tickets, and early bird booth sign up specials
- Create a compelling reason as to why people should attend your show

3. Follow up
- People like to be recognized. Respond to your vendors with a thank you within a week of closing the event.
- Build your database; keep track of the attendee & vendors lists to build on in the future


Thursday, July 8, 2010

Wisconsin's Smoke-Free


Like Michigan just two months ago, Wisconsin is following suit and banning smoking throughout the state. On July 5, 2010, the smoke-free Wisconsin act banning smoking in all public areas including bars, restaurants, and work places took effect. Wisconsin residents will still be able to smoke on outdoor patios or decks attached to bars and restaurants.
Wisconsin is the 39th state to go smoke-free.

One of our very own BoothBoss staff member has been directly effected by this ban, and has jumped on the band wagon to quit smoking. We wish them the very best!


Wednesday, July 7, 2010

WINE ANYONE?!

Wine connoisseur or not, Wineries Unlimited and Midwest Grape & Wine Conference is calling your name.

Wineries Unlimited is moving to the Greater Richmond Convention Center in the heart of Virginia's state capital. The 2011 show celebrates their 35th anniversary, and can't think of a better way to mark the occasion than by moving to an expansive modern facility in a state with a growing wine industry. Click here for more information about Wineries Unlimited




The Midwest Grape & Wine Conference, now in its 26th year, has partnered with Vineyard & Winery Management Magazine to provide over 60 years of combined experience with wine industry conferences and trade shows. The 2011 conference has moved to the St. Charles Convention Center in St. Charles, Missouri. Click here for more information about Midwest Grape & Wine Conference

Thursday, July 1, 2010

HAPPY BIRTHDAY AMERICA!!


From Us Here at BoothBoss~ Wishing Everyone A Safe and Happy 4th of July!